Renowned for their strength and brilliance, April’s birthstone of Diamonds welcomes all sparkly jewellery as the stones of purity, perfection and invincible power. As the master healer of all gemstones, diamonds and clear crystals focuses, amplifies, stores and transforms energy while enhancing mental clarity. There is dynamism in their perfection, where they inspire love, imagination, courage and integrity with the power to drive away bad energy or fortune.
April’s Birthstone: Diamond
Iconic to MYJS, our signature Bella Earrings exude a delicate fierceness to take you from the (home) office to special occasions – or even just over a cheeky wine in the kitchen.
Light up April with Diamonds, the stone of purity, perfection and invincible power. With stunning brilliance, illuminate the universe with treasures beyond measure for pure enlightenment while keeping bad energy and ill fortune at bay. You’re a diamond dear. They can’t break you. Our ethical non-mined sparkles are the stones of strength and courage, so embrace life and the sun to the fullest.
The results of natural upheaval, immense geological shifts, volcanic activity and the grinding down of mountains means gems and stones are imbued with the aura of magic; they are the silent white knights protecting our bodies and spirits across the centuries.
Climate change, politics and economic insecurity are all anxiety-inducing events eroding our armour, and it’s reasonable enough to seek sources of strength, comfort and meaning as powerful shields against daily life.
You’re a sparkly diamond dear, they can’t break you.
MYJS Bella Earrings are not just a pair of earrings – they’re an attitude to life.
Diamond and crystal jewellery are the little black dress of our jewellery box: they work for all occasions, add pop to every outfit without being too over the top and always appropriate. From intimate dinners to days by the pool or nights with the girls or the perfect masterdate (the art form of dating oneself), it’s about adding the perfect amount of razzle dazzle to your look.
Legends emphasise how powerful sparkles are – how they are for winners, worn by kings, queens, movie stars and other fancy people. As the hardest substance on earth, the diamond is prided for its strength. And as its younger sister, the clear crystal brings a new sense of self-care for a new strength in spirituality of a modern magical style trend.
Diamonds and crystals are a comforting connection. They are true luxury: diamonds and clear crystals do not tolerate mediocrity and routine. And for this, a whole bunch of rules have been established across the centuries guiding when and how we wear our sparkles.
Diamonds, including diamond watches, are not for the daytime. You may only frost yourself after dusk, when the stones add lustre and twinkle to a woman’s eyes. Engagement rings are clearly exempt. And if you are so honkingly rich that you own a diamond hair clip, then we salute you and you may chuck it on whenever you like.
Sparkles are the perfect daily expression of our individuality and taste. They’re versatile when paired with favourite outfits or bought together with other pieces. Sparkles are also the ideal way to transition your look from laid-back daytime chic to drama and dazzle at night.
While historically diamonds and high-end jewellery are worn with formal attire, modern designs allow for simple clean pieces to be worn casually – whether from the gym or to office drinks.
Life won’t sparkle unless you do
Sparkle: it’s all in the attitude
There are two ways of wearing sparkles: Go delicate and timeless, or go bold and make a statement.
Power through life with MYJS Sparkles – and illuminate the universe
If your style is creative, go flashy, bright and layered. You can never have enough bling.
If your style is classic, keep it simple.
Turn basic into stylish by popping on flashes of sparkles to change your mood.
Wear a messy bun with crystal studs or teardrop earrings for a relaxed, casual look.
MYJS Bella O‘s add sparkle and pizzaz to any outfit so you shine for every occasion.
For the professional office, avoid large gems, bracelets, massive earrings and brooches in the professional office.
Focus on miniature and modest, where small and simple pieces give off the aura of stability and self-assurance without the need to call attention to yourself. Add elegance with delicate pieces such as classic studs, drop earrings, tennis bracelet or an elegant pendant that easily segue from office to evening wear.
If it’s a creative workplace, go large with as many sparkles as you can.
Leave a little sparkle wherever you go
The Sparkle Rules
✨ Buy and wear what brings you joy: if sparkle it is, then sparkle you should.
